PROTECTING BEARD BALM

A balm that helps create the future direction of beard growth. The gel-cream base in the composition with refractory wax provides medium fixation. Thanks to sesame oil and additional water moisturizers, it is an excellent hydro-tool for the care of dry beard and facial skin. In the process of using a beard becomes more voluminous due to avocado and cocoa oils, and the rich aromatic composition makes this product is more enchanting. Balm Zero has a matte effect and is suitable for any beard length.

Fixing element: Carnauba wax + White wax + Emulsion wax + Cetyl alcohol.
How it works: Carnauba wax will give fixation and sun exposure to the beard, white wax will soften the effect of carnauba wax by one level, simultaneously influencing the matte effect, emulsion wax will soften the texture of the balm by one more level, it further develops the matte direction enriching it, cetyl alcohol works as a loosening agent of all components, which ultimately creates the effect of chalky matte.
Moisturizing elements: Glycerin + propylene glycol + hydrogenated castor oil + cocoa butter + sesame oil + avocado oil + emollient.
How it works: Glycerin creates a powerful moisturizing effect and helps retain moisture in the hair, propylene glycol acts as a fixative for the aroma and prolongs its durability, hydrogenated oil promotes even distribution of the balm, cocoa butter creates a natural glossy effect without greasiness, sesame oil forms a light barrier from pollution, cold and dry air, avocado oil helps with itching, peeling and inflammation, emollient provides a soft velvety feeling.
Aroma: Apple + Rose + Cherry.
Hairstyle life cycle: 24 hours.
Spending: Optimally 1-3 g. for each application.
Melting point: From 26C.

Design development began at the end of 2017 and was periodically carried out until the end of 2019. At the very beginning, 
there was no understanding of what it should be, styling or pre-styling, it was just a cool raw concept and that’s it. 
And only at the beginning of 2019 it was decided to develop it as a beard balm, which had to become a strong finish 
in the direction of beard balms and demonstrate the highest quality.In design, the task was to combine three directions, 
rockabilly, cyberpunk and historical heritage.In the direction of the composition of the product, the task was to make a 
gentle dense oil-based cream with a fixation effect, with expectations to transfer the formula to a new hair styling product. 
The development of the formula began in the spring of 2019 and ended only closer to December 2019, filling all this time with 
torment and suffering.As a result, we have achieved a very interesting and unique texture. And thanks to this product, we have 
brought many new directions in hair styling products.